About Luke
Luke brings a rare mix of platform-level insight and real-world execution. With a background at Google and years of hands-on campaign work, he specializes in making Google Ads deliver measurable business growth — aligned with our structured, data-driven approach at Atlas Caravan.
My Experience
After 7 years working directly at Google, I shifted into consulting to help businesses use Google Ads more strategically. I’ve managed campaigns for over 100 brands, with a focus on precision targeting, budget efficiency, and full-funnel performance. At Atlas Caravan, I apply our 6-step method to ensure every campaign has a clear goal, a defined audience, and a trackable result.
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